Duration: 10 Minutes

Description: It’s a big change for the kids, but I’m sure it will be a Christmas to remember! How do I know they’ll remember this holiday season?

Because as a family we are doing something completely different.

Something so different and out of the ordinary they’ll never be able to forget. In such competitive business invironments, it’s important that you learn how to become "hard to forget". "ME TOO" marketing is a sure recipe for failure. Your marketing has to make you stand apart from the crowd, so you’ll be easily recognized.

This session ties into the "Start Marketing Online Course" where I go into complete detail on how to Create Your Own Profitable Niche. Two days ago, I received an offer via email that says the key to success online is to find your market first. The article claimed that not finding your market first is the major mistake facing online marketers. While I think finding a market first is a valuable exercise, it comes with some risk.

I believe that it’s more important for the long term growth of YOUR BUSINESS to "Create a Niche" in a profitable market that you want to build a business in. If you are in dire straits, if you need money immediately, if you don’t care what business your in, if you aren’t interested in building a business that you’re passionate about then by all means "find your market first".

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