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  1. James

    My Money Spokes

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    This video is part 1 of 12 in the My Money SpokesThis quick course includes introductions to the “Money Spokes” that I personally use to build my Information Publishing business.   I’m sure there are more than “10 Money Spokes”.  I’m sure that each of the money spokes that I name can be broken down further or grouped into different categories. What is important is that you take the time to evaluate these ten to see how they fit into your small business. Each requires effort, they’re not push button money makers, more like strategic approaches to helping your prospective clients and engaging them with what you know and do. Have fun and comment.  Suggest new spokes or variations of...
  2. James

    Real Information Marketing

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    This video is part 12 of 12 in the My Money SpokesInformation Marketing is a phrase that gets used often in the wrong context.   It’s the difference between earning some money or building a business, an important distinction that you’ll have to address in everything you produce as an Information marketer. Different types of information products fit different information marketing businesses.  Take a look at the list of money spokes I’ve included in my business and decide to how you can use them in your market. The more spokes you can add to your hub – stay focused in the same market with the same big fat claim – the greater you chances for success. It’s about creating a...
  3. James

    Free Revenues From Existing Products

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    This video is part 8 of 12 in the My Money SpokesIf you don’t have your own products when you first start out sell other peoples!  With the right PLR or private label rights product or products you can bundle, edit and create your very own interpretations of someone else’s work. And keep 100% of the profits! Not all PLR products are the same.  Not all PLR products carry the identical resale rights.  Choosing the right PLR products to use add to your information business is what this video is all about..
  4. James

    Fill Your Sales Funnel With Affiliate Income

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    This video is part 3 of 12 in the My Money SpokesIf you don’t have your own products when you first start out sell other peoples!  With a WordPress Blog at your Hub you should already be starting to post some information as you start to inform, educate and engage your readers.   Why not monetize those readers as well by referring them to other products and services you recommend.  While is sounds straight forward, affiliate marketing carries it’s own challenges. The main one being….finding the right product to promote. Choosing the right products to promote in affiliate promotions is crucial for a number of reasons – watch this video and find out why.
  5. James

    Bundle Everything Into A Membership Site

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    This video is part 10 of 12 in the My Money SpokesMembership Sites – The Natural Evolution of Hub and Spoke Marketing Description: There are a number of ways to approach a membership site, but at the end fo the day you have to make a decision on content.   Are you going to: Use or Create Your Own Content? Use Other Peoples Existing Content or Let Your Users Create Content? Use Both Number 1 and 2 If you’ve followed the hub and spoke model this far, you should be able to add all your existing standalone products – your digital assets into the content for your own membership site. Don’t Try and Start Your Online Business With A Big Membership...
  6. James

    Add High Demand Coaching Groups

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    This video is part 9 of 12 in the My Money SpokesPersonal Coaching, Mentoring and Mastermind Profits You don’t have to code a single line of code to sell your own software, widgets, plugins and scripts.  Plus there’s often more perceived value associated with “digital products” than a physical product. Remember value comes from what something does for you. Software has a huge upside if done correctly.  Problems arise when you think you should be involved in doing the actual work.  Watch this session of an introduction to my take on Software money spokes.
  7. James

    Provide Duplicatable Services to Your Clients

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    This video is part 7 of 12 in the My Money SpokesPackage Your Expertise and Experience Into Turnkey Services – notice i said turnkey! That means that the services are complete and “one off” for your customers.   No customization required!   That’s what makes this Money Spoke so exciting.  This is your opportunity to take and existing process, one that you created or know inside and out, and have that process applied by someone other than yourself to someone else’s business. A mouthfull for sure, but think about it. I’ve made a bundle with WordPress Web sites at http://www.setupablog.com doing just exactly that.  Ready made turnkey WrdPress blogs ready in a couple of minutes.   Watch this session of an...
  8. James

    Make Money With Live Events

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    This video is part 6 of 12 in the My Money SpokesOnline and Offline Events Are Big Money Makers – Don’t forget the real world!  There’s a move back to live events and with good reason  It’s still the easiest way to communicate and transfer your emotions.   Live events make it easy to connect and persuade.   So why are live events so important as a money spoke? Because they can be done both online and offline!   Plus they can create instant information products. That’s how I created 52 information products in 52 days!
  9. James

    Create and Sell Your Own Software Products

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    This video is part 5 of 12 in the My Money SpokesYou don’t have to code a single line of code to sell your own software, widgets, plugins and scripts.  Plus there’s often more perceived value associated with “digital products” than a physical product. Remember value comes from what something does for you. Software has a huge upside if done correctly.  Problems arise when you think you should be involved in doing the actual work.  Watch this session of an introduction to my take on Software money spokes.
  10. James

    Let Other People Sell The Products

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    This video is part 11 of 12 in the My Money SpokesLicense someone else to sell your products and services.  This is another often missed money spoke.  MySmallBiz Map contains sections on Persuasion, Market Research and Testing and Tracking.   When you license one of your existing proven products you dramatically reduce the amount of research, testing and tracking other entrepreneurs have to do when they are getting started. Earn a royalty fee on every sale other business owners make selling your information, tactics and processes…. after that product or service has a proven track record. Other will pay for your work.   Your research is the track record, not the potential for the product.  This is a shortcut to...
  11. James

    Earn Recurring Adsense Revenue With Adsense Portals

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    This video is part 4 of 12 in the My Money SpokesPeople are willing to pay you for the work that you’re doing even before you start selling your own information products.   As you start publishing your information sell a bit of that screen space.   Fortunately Google Adsense makes this easy. Take advantage of every opportunity to earn money.   That includes advertising revenues.    Watch this session to see how I use/don’t use advertising networks.  
  12. James

    Step 1: Sell With Money Spokes Not A Product Funnel

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    This video is part 2 of 12 in the My Money SpokesBefore you go any further I want you to know what business your actually in. What is your market theme and what niche markets have you researched? If you can’t right down a keyword phrase or describe a market them that you want to do business in then you’re doomed to failure. Money Spokes Put Cash In Your Pocket Action Item: Write down in your journal your Hub/Theme Market and as many Niche/Spoke markets that you can think of. Do it now, we’ll need this information later. Duration: 5 Minutes

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